Twitter for Business

French Winemakers Slowly Making Friends with Social Media.

French wineries, like over-tired children, are kicking and screaming but slowly making their way onto social media, a survey has revealed. The survey of 528 wineries in the United States and France conducted by ABLE Social Media Marketing found that while 94% of U.S. vintners were on Facebook, only 53% of their French counterparts were. But the French are slowly coming online. A similar 2010 study by ABLE’s corporate predecessor mysocialwinery.com reported less than 20%…

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The Most Overused Winery Social Media Posts

No doubt it’s extremely difficult for any business to maintain a constant stream of engaging content on Facebook, Twitter, and all the rest of it; but it’s all too easy to fall into the trap of posting the saaaaaaame old stuff. It’s often suggested that if you can’t post daily, or at least every-other-day, you have no place having a social media presence, at least when it comes to business. I would like to counter…

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Top 10 Tips for Wineries (and Other Businesses) on Using Twitter – Part 2

    This is part 2 of my article aimed at helping businesses and wineries specifically get a handle on the little blue bird that is Twitter. Part 1 can be found here. Please not that I don’t claim to be any type of “social media guru”, (there are already far too many of them coming out of the woodwork right now), but what follows is what I have learnt from my own personal experiences…

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Top 10 Tips for Wineries (and Other Businesses) Using Twitter – Part 1

This is another Social Media article that I have been meaning to write for at least 6 months now. The reason that I haven’t gotten around to it sooner is that it takes take so bloody long to put my thoughts into words! I’m probably going to start transitioning these type of articles to a separate website (I just purchased KrisChislett.com a couple of days ago), but for now I am happy to host them…

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